Stereotype much? TV spot for Spectrum cable’s Mi Plan has ’em all

by ADDISON AVENUE on July 11, 2017 in Cultura


Hot sexy salsa dancers! A party — or is it a fiesta? Hopping lowriders! Flags of many nations! Something for the kids! Did Charter/Spectrum/TimeWarner/RoadRunner miss any Latinx cliches?

We asked our favorite ad maven Bernadette Rivero what was missing and what was happening in this spot:

“Missing?” she emailed back. “An abuela kicking a soccer ball with her feet while batting a piñata with one hand and making a call to Latin America.”

{ 5 comments… read them below or add one }

ChucoTime July 11, 2017 at 4:35 PM

Who’s the singer?

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R July 12, 2017 at 7:51 PM

WTF? Spectrum, you are officially registered as dupe when it comes to cultural sensitivity. Hope your business model dies.
Sincerely, a deeply offended person

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yvette phommachack July 20, 2017 at 5:06 PM

I enjoy this commercial…

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Soy Tejas July 21, 2017 at 10:40 AM

I scramble to change the channel as soon as this POS commercial starts.

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Ivan July 22, 2017 at 9:05 AM

Shame on spectrum for this commercial. They need to get their money back from whatever ad agency they used to produce this POS. Who is running Spectrum’s marketing division? What ever nitwit is head of marketing, I hope he/she is fired and never, ever, ever, gets a job.

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