instagram

Thanks to Professor Eliza Rodriguez Y Gibson who pointed my now-scalded eyes, my scarred Mexican-American soul, to this fantabulous atrocity!

Haute couture non-mexican “cholos”!!!! Holy Baudrillard meets Eddie J. Olmos’s Pachuco — who would be rolling over in his grave if he weren’t still thriving in Hollywood! [Mas…]


The internet is so much about what to look at.

For me, that’s weird. You see the bulk of the first part of my life was bound up with reading—which is all about looking at things, reading words, but has little to do with seeing, with reading pictures.

It is true that as a kid, I was all about reading while seeing, with Richie Rich, Mad Magazine, Vampirella, Batman, Eerie, and Plop! infecting the technicolor corridors of my imagination.

But after that came college and graduate school with a major in literature—so novels took over (that and critical theory), so words came to dominate the scene of my life. [Mas…]

La Cucaracha

elpasotruck
truckgirlsThe French arm of Old El Paso, the Tex-Mex style food people, asked ad agency Rosbeef! to generate buzz for their new premium Restaurante brand around late Paris last year.

Rosbeef! (Slogan: We’re creative and we have common sense; how cool is that!?) came up with a marketing combo plate of an Old El Paso Restaurante taco truck, taco selfies and the hashtag #1PHOTOPOUR1TACO. Share a photo with the hashtag, they said, and get a free taco made with El Paso stuff and a digital coupon to buy El Paso products at the market. ¡Que rico! Ooh la la tambien aussi!

Here’s the “case study” video: [Mas…]

Pocho Ocho Top Ways You Can Tell El Chapo Has ‘Gone Hollywood’

by Al Madrigal January 11, 2016 Cultura
Thumbnail image for Pocho Ocho Top Ways You Can Tell El Chapo Has ‘Gone Hollywood’

El Chapo’s secret meetup with Sean Penn was just the tip of the iceberg, Goldberg, whatever. The notorious drug lord is a whole new vato now — and here are the Pocho Ocho Top Ways You Can Tell El Chapo Has “Gone Hollywood”: 8. He’s dating Kate Hudson 7. He’s on an all-cactus juice cleanse […]

[Mas…]

Hey Vato! Chuy needs to go but Angie is all ‘Chola Selfie’ (video)

by Comic Saenz June 9, 2015 Cultura

It’s time for old girlfriends, secret tears and family dynamics in the latest episode of Hey Vato! When Chuy’s sister Angie hogs the bathroom taking selfies, Smiley interrupts the subsequent sibling discussion with insight from author, artist and poet e.e. cummings.

[Mas…]

@SaraChicaD on Instagram: Here are my nails on tacos (photo)

by Sara Inés Calderón May 20, 2015 Cultura
Thumbnail image for @SaraChicaD on Instagram: Here are my nails on tacos (photo)

#Tacos on my #nails #nailart #tacos4eva A photo posted by Sara Inés Calderón (@sarachicad) on May 19, 2015 at 4:47pm PDT PREVIOUSLY ON SARACHICAD’S NAILS:

[Mas…]

La Cucaracha: Modern love in the age of social media (toon)

by Lalo Alcaraz April 6, 2015 Cartoons
Thumbnail image for La Cucaracha: Modern love in the age of social media (toon)
[Mas…]

The first fitness facility just for Millennials: @#TheGym (video)

by Barney Asada February 4, 2015 Cultura
Thumbnail image for The first fitness facility just for Millennials: @#TheGym (video)

Millennials — this means you! Whether you need a fitness regime for your swiping fingers, interval training for Instagram, improved low-impact Twitter technique or advanced aerobic Facebook, you need to be @ #TheGym. Ask about February special prices for Mega-Gigabyte Torrent Training™, Skiing with Skype™, and Building Better Abs with Bitcoin™.

[Mas…]

A tale told by an idiot, full of sound, fury and selfies (video)

by Lucida Grandé January 30, 2015 Cartoons
Thumbnail image for A tale told by an idiot, full of sound, fury and selfies (video)

He’s Mr. Selfie. He lives in London and apparently sleeps alone. Does he resemble anyone you know?

[Mas…]

Will social media F*ckyer hashtag un-f*ck social media? (NSFW video)

by Soy Capitan August 28, 2014 Cultura
Thumbnail image for Will social media F*ckyer hashtag un-f*ck social media? (NSFW video)

That symbol we used to call the “number sign” or “pound sign” that they now call as “hash sign” — # — is ruining social media. All the cool kids have switched over to what we used to call the “percent sign” — % — to make social media a better place for you and […]

[Mas…]

Is that prickly in your pocket or are just happy to see me? (photo)

by María Purísima July 10, 2014 Cultura
Thumbnail image for Is that prickly in your pocket or are just happy to see me? (photo)
[Mas…]

Pocho Ocho most annoying selfies

by María Purísima & Nancy Marie Arteaga February 23, 2014 El Now
Thumbnail image for Pocho Ocho most annoying selfies

Selfies are fun, but we all hate them anyway. It’s hard to understand, but we wanted to compile a list so we were all on the same page. 8. The “It’s that time of the month” selfie featuring sanitary napkins or tampons, either used or not, and/or a sad face. 7. The “I’m in the bathroom […]

[Mas…]

Breaking: Fake Facebook post changes Fort Worth man’s life

by María Purísima February 4, 2014 El Now
Thumbnail image for Breaking: Fake Facebook post changes Fort Worth man’s life

(PNS reporting from FORT WORTH, TX) Leon Ortiz (photo, center) was scrolling through his Facebook newsfeed last week when he saw a post that changed his life forever. The post, co-authored by former President Bill Clinton (photo, left) and pop star Kayne West (photo, right), celebrated the importance of following your dreams. “You know, I […]

[Mas…]

New tablet, mobile apps and wearable tech products star at CES 2014

by Especial Correspondents January 13, 2014 El Now
Thumbnail image for New tablet, mobile apps and wearable tech products star at CES 2014

(PNS reporting from LAS VEGAS) Exciting new tablet/mobile apps and wearable tech were the stars at Friday’s Cholo Electronics Show (CES) here. Generating the most buzz was the free Chologram™ app from Firme Junior Systems of Oakland. The Instagram wannabe showed off software with patented La Vida Loca Lifestyle image effects, including the one-click application […]

[Mas…]

Geraldo Rivera Tweets selfie of his ‘foot’ (photo)

by PINHEAD HELLRAISER September 18, 2013 El Now
Thumbnail image for Geraldo Rivera Tweets selfie of his ‘foot’ (photo)

Trying acupuncture to reduce pain in foot killed by botched back surgery pic.twitter.com/zfJlGU1nvS — Geraldo Rivera (@GeraldoRivera) September 17, 2013 The award-winning TV newsman also shows a little leg. PREVIOUSLY ON GERALDO RIVERA SELFIES: NYPD fingers, pinches ‘twisted’ Geraldo Rivera in ‘sexting’ prob Scary Naked Geraldo photo slashes ‘Walking While Black’ crim

[Mas…]

Cholafied Virgen: The barbed wire is a nice touch (photo)

by Sara Inés Calderón July 25, 2013 Cultura
Thumbnail image for Cholafied Virgen: The barbed wire is a nice touch (photo)

Virgen de #Guadalupe #mural #streetart in #Highland Park. I think the barbed wire is an especially nice touch. #Latinas #latism

[Mas…]

PDX resident loses street cred after Whole Foods Instagram snafu

by María Purísima July 10, 2013 Cultura
Thumbnail image for PDX resident loses street cred after Whole Foods Instagram snafu

(PNS reporting from PORTLAND) Mario Rojas grew up in a tough Chicago barrio, but since he moved here for college he’s gotten soft, according his friends and family. His old street cred is gone, they worry, and he doesn’t resemble the Mario they used to know. “He’s all into that hipster shit, organic and whatever, […]

[Mas…]

Is that an ironic ‘hipster’ mustache or a real bigote? (video)

by Andalé Mono February 21, 2013 Cultura
Thumbnail image for Is that an ironic ‘hipster’ mustache or a real bigote? (video)

Mustaches are everywhere, and sometimes it’s hard to tell if that guy’s mustache over there at the bar or the bigotes on those women at the table in the back are for real or merely ironic affectations. This handy how-to guide will help you distinguish the posers from the sincerely hairy.

[Mas…]