What’s in a trend? Google tracks ‘Latino’ and ‘Hispanic’ over time

ngramHispanic or Latino? This question comes up all the time, and not just during Hispanic Heritage Month, which we insist on calling Latino Heritage Month.

Is there a trend? We asked the Google NGram Viewer to search their big index of published books to see how many times the word “Latino” and the word “Hispanic” were used over time.

Mas…What’s in a trend? Google tracks ‘Latino’ and ‘Hispanic’ over time