PDX resident loses street cred after Whole Foods Instagram snafu

wholefoodshipster(PNS reporting from PORTLAND) Mario Rojas grew up in a tough Chicago barrio, but since he moved here for college he’s gotten soft, according his friends and family. His old street cred is gone, they worry, and he doesn’t resemble the Mario they used to know.

“He’s all into that hipster shit, organic and whatever, qué es eso? Organic ni nada, ponte a trabajar!” said Rojas’ father, Mario Sr., when contacted by PNS.

Eating a gluten-free alfalfa sprout and chevre cheese taco on an organic blue corn tortilla — and then getting tagged in an Instagram photo by his friend Maggie — didn’t helped Mario Jr.’s reputation either. Until the stylized photographic foul-up, Rojas kept his family in the dark by never sharing pictures of his newly-grown beard, clothes, or food preferences.

Mas…PDX resident loses street cred after Whole Foods Instagram snafu