I can only imagine what went on at the marketing pitch meeting for the above Tweet:
— Prudential Executive 1: We need to connect with Spanish-speaking latinos *and* let them know we can help them be prepared and get financially fit.
– Prudential Executive 2: Yeah, but the Prudential brand has to be prominent, and top of mind.
– Marketing Dude: No se diga más. I got it!
Mas…Prudential courts Latinos with nonsense ‘Spanish’ #hashtag