GOP presidential wannabee Mitt Romney knows he needs help with the “Hispanic vote” so he hired a Spanish-speaking, taco-loving parrot named Paco to help him out on the campaign trail. This is their first joint video.
Contrast and compare with Romney’s earlier Nosotros ad, presented here with English subtitles.
Mas…Romney courts ‘Hispanic vote’ with cartoon parrot sidekick (video)
Step right up for ethnic stereotype theater!
POCHO Jefe-in-Chief Lalo Alcaraz gets Migrant Editor Al Madrigal on Skype to talk about the art and death of Thomas Kinkade and the Pew Hispanic identity survey (Latino? Hispanic? Mexican?)
¡Ask A Mexican! Gustavo Arellano phones in to discuss his delicious new book Taco USA and producer Marcelo Ziperovich wonders if he’s a “white Hispanic” like you know who.
Oh! The laughs we had. Those were the days my friend, I thought they’d never end. Is this thing still on?
POCHO Migrant Editor Al Madrigal (he commutes coast-to-coast so he can work nights as Senior Latino Correspondent for The Daily Show) went to Tucson AZ to find out why students there aren’t allowed to take classes in Mexican-American history.
Cameras running, Al interviewed a school board official who was apparently high on ignorance, stupidity and hate.
These are the POCHO stories that broke the ñews this week:
Mas…Ñewsweek: Tucson school board’s exercise in ignorance and hate
It’s no secret that Mitt “Self Deportation” Romney is not Latinos’ favorite presidential hopeful. Stephen Colbert explains the political realities and introduces a new Mitt Romney TV commercial.
POCHO has a Mexican Mitt Romney commercial too — and it’s a music video (below).
Mas…Colbert to Romney: Run this commercial to get Latino votes
NBCLatino asked POCHO Jefe-in-Chief Lalo Alcaraz whether he’s a Chicano or Latino or Mexican or Hispanic.
Lalo was commenting on the Pew Hispanic Center survey everybody is talking about:
Nearly four decades after the United States government mandated the use of the terms “Hispanic” or “Latino” to categorize Americans who trace their roots to Spanish-speaking countries, a new nationwide survey of Hispanic adults finds that these terms still haven’t been fully embraced by Hispanics themselves. A majority (51%) say they most often identify themselves by their family’s country of origin; just 24% say they prefer a pan-ethnic label.
Mas…Chicano? Mexican? Cuban? Boricuan? Latino? Hispanic? What are you?
(PNS reporting from HOLLYWOOD) Republicans scared to death worried about the GOP’s ridiculously awful poor standing with Hispanic non-Mexican-American voters have launched an election-year scramble to put a better spin on their party’s immigration problem. Their solution? A TV reality show starring Hollywood flunkie and all-around jackass, Steven Seagal.
Seagal leads the list of C-level actors in You’re Busted, Beaner! a new Republican Party-backed reality series. Seagal stars as a cop who pursues “illegals” while promoting the GOP’s non-Mexican Hispanic-friendly agenda.
The show will be produced by Tinsel Town’s sole Republican, who prefers to remain anonymous.
Mas…GOP seeks Hispanic vote, taps Seagal for ‘You’re Busted, Beaner!’
Conan O’Brien’s show is more popular with Hispanic viewers than any other late-night program, the vaguely-talented host announced Monday night. Here are the Pocho Ocho reasons why:
8. He has hair like everyone’s tio.
7. Hispanics think he is funny; Latinos don’t.
6. He has more Latino comedy writers than George Lopez did — one.
POCHO Migrant Editor and Daily Show Senior Latino Correspondent Al Madrigal explains the nuances of the Latino electorate to host Jon Stewart.
The secret? Arroz by any other name …
Dear Gorton’s Seafood and Rinck Advertising:
I am thrilled to the gills that you took the time to respond. I am a fan of your products, and hope that they reach many more households than mine.
However, your response reveals exactly why you floundered in the first place. You mention that you “used a Spanish translation service,” and that “Spanish-speaking staff members were involved throughout the project.”
You didn’t say that you translated it yourself in-house, or that Spanish-speaking and/or Latino executives (emphasis on executives) oversaw the project.
Instead, it seems like someone internally had the idea to reach out to Latina moms but fish-farmed out the work because you didn’t have the capabilities or experience to do it on your own.
8. They are published by carpetbaggers, coconuts, and Tio Tacos.
7. They pander to corporate interests, while pimping community issues.
6. They are written for the sole reason of selling institutional ads.
5. Print is dead. The only people who don’t know that are the people who fund magazines.
So, what if I could find tits and fish sticks all in one place? A one-stop shop for all my breast and seafood needs?
This is what’s on my mind today after Gorton’s fun website snafu. They launched a web page for Spanish-speaking Latina moms this week, and left one teeny tiny accent off a fairly important word. They turned mothers and seafood into, well, something a whole lot raunchier than what they probably intended.
Mas…New from Gorton’s: Deliciosos Tits and Fishsticks! (updated)
(PNS reporting from LA FLORIDA) Joining First Lady Michelle Obama’s Let’s Move! initiative, Goya Foods, the largest Hispanic-owned U.S. food company, will help promote MiPlato, the USDA program designed to encourage children to make healthier eating choices.
“Today’s announcement is about eliminating diabetes in the Mexican-American community by helping them make better choices, and, with the help of Goya, forcing them to eat like Cubans and Puerto Ricans,” Obama said Friday.
“Everything that Goya is doing,” she said, “centers around a simple idea: this country’s Mexican children need to be told what to eat by a corporate conglomerate that mass-produces Caribbean food.”
Obama joined Goya president Bob Unanue and leading Latino organizations at a Tampa supermarket to promote healthy eating nationwide with a special focus on the incorrectly-nourished Mexican-American community.
Mas…FLOTUS on healthy food for Chicano kids: Eat like Puerto Ricans
(PNS reporting from ARIZONA) The warmer the U.S. gets, the more Latinos live here. That’s the controversial conclusion of a scientific study released Thursday by the Demographic Climatology Trend Institute at Maricopa County Community College.
“We don’t know if the warmer weather makes El Norte a more comfortable place to live for Mexicans used to desert living, you know, with the sombreros and cacti and burros, or that the number of brown people on our side of the border means more sunlight is getting absorbed and kicking up the thermometer,” said Assistant Professor of Ignorametry Joe “Junior” Arapaio.
Mas…Shocking study links global warming and Latino immigration
(PNS reporting from LA FLORIDA) As the Newt Gingrich campaign fights to win votes in the upcoming GOP primaries, his campaign has reached out to the Sunshine State’s Spanish-espeaking voters. As a public service, the former Freaker of the Spouse has prepared this version of the commercial with subtitles for voters who don’t habla Espanol. Mitt Romney’s campaign released a similarly-subtitled video last week.
Mas…Video: Gingrich Spanish TV ad now with English subtitles